Website Survey

Why Your Startup’s Landing Page Doesn’t Convert And Why Others’ Do + Examples

You launched a landing page for your startup and… crickets! No email signups, no sales, no conversions whatsoever. And then you start beating yourself up: Is my idea worthless? Is the design bad? Is it that I can’t explain what the product does? Yeah, I hear you. So many things can be wrong with a … Read more

Our MVP Testing Went Wrong. Here’s How I’d Do It Differently.

This is inspired by a recent conversation that I had on Quora. I was suggesting that the OP should do some research before generating “business ideas”. He disagreed: I think that if it’s easier to launch an idea than to research it, it’s a more useful approach to just test it. You see, a year … Read more